Most Common Content Writers Problems Creating SEO-Friendly Content & How to Overcome it

Your readers have only a few seconds to take action after reading your article.

You will not be asked to explain your points either. Therefore, putting time and effort into crafting a weak copy is a waste of time.

Therefore, it will damage your reputation. That’s something you don’t want to happen.

The goal of all businesses in the digital world is to engage their target audience through the creation of top-quality content.

Creating custom content requires special skills and knowledge. Writing great content takes time, dedication, and hard work.

In this article, we will explain common writing problems that writers face when they first start out, as well as helpful tips on how to deal with them.

So, when you go over your next copy, use this list of writing mistakes as a checklist. If you want your writing to be perfect, don’t make these 10 mistakes. 

Top 10 Content Writers Problems

Inadequate research

Even if you are familiar with a particular subject, you should always do extensive research before writing about it.

Creating a good outline will be easier if you do your research.

Having first-hand experience and doing extensive research results in reliable information, which helps you avoid content writing mistakes.

The research will also keep you up-to-date on the latest industry advancements.

Some readers may also know a little bit about the issues presented. So, having well-defined content based on research takes away any worries.

Using complex words

Readability is one of the most important aspects of content creation. A writer sometimes uses difficult words to show his vocabulary skills. 

As a result, the content is difficult to read and understand.

If your audience does not understand your content, you will not get better engagement.

If it is easy for them to understand what you are saying, they will like your writing and share it with others.

It is important to remember that if you do not write in simple language, readers will not go through your content. Therefore, you should write content that is good and easy to understand.

Don’t focus on formatting the content

Formatting is a very important part of any kind of writing. Sadly, many writers do not pay attention to this part. 

So, the reader will not be able to figure out the main points of the copy area.

Not targeting a specific audience

Without a target audience in mind, creating content is like buying a gift without delivering it.

 The target audience should always be in mind when you are creating content.

Many people won’t read your writing if you don’t have an audience in mind.

Because of this, this is one of the most common writing mistakes, which can be avoided by taking the time to figure out who the information is for.

Ignoring SEO’s importance

Writing well-structured content is easy when you focus on optimizing it for search engines.

By optimizing your content, you will be able to reach the right people and get the best results. There are a few things you need to keep in mind:

• Title Tags
• Meta Description Tags
• Heading Tags (H1-H2)
• Internal Linking

Unfortunately, many authors habitually write long meta titles and descriptions. In this particular example, Google shortens the length of each of these components.

You should use no more than 60 and 160 characters in the titles and descriptions. Maintain this number of characters.

Delaying deadlines

Usually, people fail to meet deadlines because they can’t balance their work and social lives. You have a specific deadline to finish your article.

This will give you more time to do other things and help you balance your personal and professional responsibilities better.

Writers are sometimes given boring assignments that they have to finish quickly. They have to not only finish it but also check for errors.

As a result, their content is likely to be mediocre. Due to this, they fail to meet deadlines.

Using passive voice sentences

Active voice is generally more effective and more energetic than passive voice. Thus, you should cut the passive voice from your writing.

This will make your content more direct and easy to use.

Intensifiers prioritized

Intensifiers make adverbs stronger and make them stand out.

Using intensifiers moderately is best.

On the other hand, if you use intensifiers too much, your writing might be hard to understand and overstated. 

The word “extremely” often appears as an intensifier in the text. The following are also repeat offenders:

• So
• Super
• Really
• Completely
• Totally
• Absolutely
• Remarkably
• Exceptionally

Check out each intensifier and see which one works best for you.

Not including a call to action (CTA)

Make sure your readers know what is coming next; don’t leave them in the dark.

A call to action should be present in every text to guide readers to the next step as soon as possible.

Getting the deal closed isn’t always the goal. Don’t forget to ask them to join your email list or subscribe to your blog.

It is common for some pages to have multiple CTAs. Provide your audience with a choice whenever you find a logical next step.

You don’t have to use “Buy now” and “Click here” either. Make your CTAs as unique as possible.

Forget to proofread.

People think it’s a writing sin to put out content without proofreading it first. After you’ve finished writing, double-check your work.

Readers get confused if the content has grammatical and spelling mistakes. When proofreading material, it’s a good idea to read it out loud.

Using this approach, you can make dirty content look polished.

Conclusions

I hope this article helps you identify the writer’s problems. So what are you waiting for?

Don’t make these writing errors in your content to generate more conversions and leads. Wishing you the best of luck!